“This is not a club or sorority. We are simply a community of women, brought together by our passion to love others as Jesus loves us. We are scattered across the U.S. and have different backgrounds and stories, but we have one very important thing in common: Jesus. He changed us. Sustains us. Frees us. Inspires us. And makes us want to love others.

You don’t have to do a thing to be part of this—no membership cards, no initiation activities or qualifications to produce. Just show up. Get involved. Get to know each other. Share your struggles and your joys. Let’s do this thing called life together, because although we may not be geographically near each other, our hearts are in the same place, rooted in God, blanketed in prayer, reaching out towards God and one another, sharing our stories to nurture our faith, and joining our lives to grow closer to Jesus in the process. Because life isn’t always easy. But God is always good—and we think we are better when we’re together.”

I developed a fun, colorful, whimsical brand to support this ministry—everything from the website to style guide to notecards, mugs, stickers, and t-shirts for sale. We self-published devotional books and journals, developed content for the website and social media, and brainstormed series themes for social media. Through it all, there is plenty of variety, and yet the whole brand holds together through the use of color and pattern and fonts.